Why I Launched The Social Media Checklist

For the insecure, the anxious, the imposter syndrome-sufferer, and the person in the back who ‘doesn’t do social’

Image created by the author in Canva.

People underestimate the power of social media severely.

If you think that just because you’re not the kind of person to post pictures of you on vacation or of your breakfast online, you can’t ever use social media in your favour, I’m here to make you think again.

Social media is a mega-customisable tool that can increase the reach of your brand or services beyond any limit.

The good news is you can become hugely successful on social media without any prior presence on any of the platforms. All you need is a little knowledge, a purpose and an open mind.

I’m not a big fan of social for personal use, but I swear by it for professional use. Four years ago I actually erased all my social media accounts and with them basically any trace of myself online, and started with a clean slate.

I still don’t use social to post pictures of my breakfast or of my knees toasting in the sun (well, for the most part). That being said, I am always on social. And not just to scroll.